J. C. Penney Sales Slide, Stock Drops as Customers Stay Away
- By Bob Dill, Publisher
Management Blames Pricing, Denies Impact of Boycott
The Associated Press has reported that J. C. Penney has experienced an unexpected slide in sales and a drop in stock prices. Management is attributing the losses in business to a new pricing strategy that is unpopular with customers. The report printed in the local daily newspaper failed to mention the ongoing “One Million Mom” boycott of the retail chain.
J. C. Penney’s problems with customers began early this year when the retail chain hired openly lesbian Ellen DeGeneres as spokesperson and began portraying same-sex couples in their advertisements.
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